Principal Evaluation and Observation:
Wisconsin

Teacher and Principal Evaluation Policy

Note

The data and analysis on this page is from 2019. View and download the most recent policy data and analysis on Principal Evaluation and Observation in Wisconsin from the State of the States 2022: Teacher and Principal Evaluation Policies report.

Goal

The state should require annual evaluations with frequent observations of all principals. This goal remained consistent between 2017 and 2019.

Meets goal in part
Suggested Citation:
National Council on Teacher Quality. (2019). Principal Evaluation and Observation: Wisconsin results. State Teacher Policy Database. [Data set].
Retrieved from: https://www.nctq.org/yearbook/state/WI-Principal-Evaluation-and-Observation-95

Analysis of Wisconsin's policies

Evaluation frequency: Wisconsin does not require annual evaluations for all principals. A principal's Educator Effectiveness Cycle can be one, two, or three years (determined by district administrators). Principals new to the position or new to a district must complete a one-year cycle. The final year in the cycle is called the "summary year;" other years are called "supporting years."

Observation/site visit requirements: Wisconsin requires multiple observations for principals during the "summary year:" one announced school visit with post-observation discussion and two announced or unannounced sampling visits with feedback. Additional observations may be conducted across other years. 

Evaluator training: Wisconsin state policy requires evaluator training and certification. Calibration activities must also be completed every semester between recertification. 

Citation

Recommendations for Wisconsin

Require annual formal evaluations for all principals.
All principals in Wisconsin should be evaluated annually. Rather than treated as mere formalities, these principal evaluations should serve as important tools for rewarding good principals, helping average principals improve, and holding weak principals accountable for poor performance.

Require multiple observations/site visits for all principals.
To ensure that annual evaluations are based on adequate information, Wisconsin should require multiple observations/site visits for all principals.

State response to our analysis

Wisconsin recognized the factual accuracy of this analysis. The state also noted: "In a few months, we will be releasing a report that directly links implementation of our system to significant positive outcomes. Our system directly impacts teacher satisfaction and retention. And every time implementation in a school improves, so do student outcomes. The impact on student outcomes compounds across years when teachers stay in the building—which, as noted, they do. So our system is working as intended when implemented as intended. We fully intend to support it as such."

Updated: June 2019

How we graded

7H: Principal Evaluation and Observation 

  • Annual Evaluations: The state should require that all principals be evaluated annually.
  • Observations: The state should require that all principals receive multiple observations over the course of the school year.
  • Certified Evaluators: The state should require that all principal evaluators be trained and certified.
Annual Evaluations
One-quarter of the total goal score is earned based on the following:

  • One-quarter credit: The state will earn one-quarter of a point if it requires that all principals are evaluated annually.
Observations
One-half of the total goal score is earned based on the following:

  • One-half credit: The state will earn the full one-half of a point if it requires that all principals receive multiple observations annually.
  • One-quarter credit: The state will earn one-quarter of a point if it requires all principals to be annually observed but does not require multiple observations.
Certified Evaluators
One-quarter of the total goal score is earned based on the following: 

  • One-quarter credit: The state will earn one-quarter of a point it requires principal evaluators to be trained and certified.

Research rationale

Research demonstrates that there is a clear link between school leadership and school outcomes.[1] Principals foster school improvement by shaping school goals, policies and practices, and social and organizational structures.[2] Principals vary significantly in their effectiveness, and research suggests that high-quality principals positively affect student achievement, in-school discipline, parents' perceptions of schools, and school climates.[3] Further, principals affect teacher retention and recruitment;[4] effective principals are more adept at retaining effective teachers and removing ineffective teachers.[5] The time principals spend on organizational management, instructional programming, and teacher evaluation is critically important for positive effects on teachers and students.[6] Because principals are an essential component of creating successful schools, their effectiveness should be regularly evaluated by trained evaluators on systems that include objective measures. Such systems will help to ensure that all principals receive the feedback and support necessary to improve their practice and, ultimately, student and school outcomes.


[1] Clifford, M., Hansen, U. J., & Wraight, S. (2014). Practical guide to designing comprehensive principal evaluation systems: A tool to assist in the development of principal evaluation systems. Center on Great Teachers and Leaders.; Rice, J. K. (2010). Principal effectiveness and leadership in an era of accountability (Brief 8). National Center for Analysis of Longitudinal Data in Education Research.; Glasman, N. S., & Heck, R. H. (1992). The changing leadership role of the principal: Implications for principal assessment. Peabody Journal of Education, 68(1), 5-24.
[2] Hallinger, P., & Heck, R. H. (1998). Exploring the principal's contribution to school effectiveness: 1980-1995. School Effectiveness and School Improvement, 9(2), 157-191.
[3] Branch, G. F., Hanushek, E. A., & Rivkin, S. G. (2012). Estimating the effect of leaders on public sector productivity: The case of school principals (No. w17803). National Bureau of Economic Research.; Louis, K. S., Leithwood, K., Wahlstrom, K. L. Anderson, S. E., Michlin, M., & Mascall, B. (2010). Learning from leadership: Investigating the links to improved student learning. Center for Applied Research and Educational Improvement/University of Minnesota and Ontario Institute for Studies in Education/University of Toronto, 42, 50.; Clark, D., Martorell, P., & Rockoff, J. (2009). School principals and school performance (No. w17803). National Bureau of Economic Research.; Leithwood, K., Louis, K. S., Anderson, S., & Wahlstrom, K. (2004). How leadership influences student learning: A review of research for the Learning from Leadership Project. New York: The Wallace Foundation.
[4] Boyd, D., Grossman, P., Ing, M., Lankford, H., Loeb, S., & Wyckoff, J. (2011). The influence of school administrators on teacher retention decisions. American Education Research Journal, 48(2), 303-333; Kimball, S. (2011). Strategic talent management for principals. Strategic management of human capital in education: Improving instructional practice and student learning in schools (pp. 133-152). New York, NY: Routledge Publishing; Rice, J. K. (2010). Principal effectiveness and leadership in an era of accountability (Brief 8). National Center for Analysis of Longitudinal Data in Education Research.; Clark, D., Martorell, P., & Rockoff, J. (2009). School principals and school performance (No. w17803). National Bureau of Economic Research. 
[5] Beteille, T., Kalogrides, D., Loeb, S. (2009). Effective schools: Managing the recruitment, development, and retention of high-quality teachers (Working Paper 37). National Center for Analysis of Longitudinal Data in Education Research.
[6] Grissom, J. A., & Loeb, S. (2011). Triangulating principal effectiveness: How perspectives of parents, teachers, and assistant principals identify the central importance of managerial skills. American Educational Research Journal, 48(5), 1091-1123.; Horng, E. L., Klasik, D., & Loeb, S. (2010). Principal's time use and school effectiveness. American Journal of Education, 116(4), 491-523.; Catano, N., & Stronge, J. H. (2007). What do we expect of school principals? Congruence between principal evaluation and performance standards. International Journal of Leadership in Education, 10(4), 379-399.